12 August 2017

Targeted Marketing


Free Multi-Genre Choices: https://melanietomlin.com/tpr-freebies/

As mentioned in previous posts, I’m experimenting with cross-promotion marketing which targets a specific readership: those who particularly enjoy Speculative Fiction. Does it work? Or perhaps the better question is, Does it work for me and the Torc of Moonlight trilogy?

It is certainly working better than my lone voice in the void, but I’m finding that even SpecFic readers are picky. They may be voracious consumers, but they like what they like. As a reader, perhaps I’m odd; I read all sorts of genres and sub-genres.

Freebies for August: http://abam.info/instafreebie/

So after four months, in which I’ve drawn well over 1k new subscribers to my Newsletter, I’m changing my focus slightly and revving up the romance angle. That’s the beauty – or the problem – with writing cross-genre. However, I know from past experience that Romance readers, specifically readers of Paranormal Romance (PNR) are even more picky than SpecFic readers. It will be interesting to compare results.

August New Releases on Kindle: http://sffbookbonanza.com/newreleases/

See you on the other side, if not exactly in another four months!

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